The Betty Score is an AI-powered property ranking generated through the integration with Reworked.ai. It helps investors prioritize which properties are more likely to convert into deals by analyzing multiple data signals.
Properties receive a numerical score that indicates their likelihood of being a good prospect. Many investors use Betty Scores to:
- Identify higher-potential leads quickly
- Focus calling and marketing efforts
- Filter lists for targeted campaigns
A common strategy is to target properties with Betty Scores over 100, as these are often considered stronger prospects.
Requirements Before Getting Betty Scores
Before generating Betty Scores, make sure:
- You have an active Reworked.ai plan
- You have at least 500 property records selected
- The records are located within the Prospecting stage
If the system detects that your Reworked.ai plan is not active, it will prompt you to verify your status before continuing.
How to Generate Betty Scores
STEP 1: Go to the Prospecting Section
- Log into Investment Dominator.
- Click Prospecting in the left-side menu.
You will see your property records listed.
STEP 2: Select the Records
Betty Scores require a minimum of 500 records.
You can:
- Use filters to narrow down your records
- Click Select All to select the filtered results
Example:
You might filter by county, property type, or campaign before selecting records.
Step 3: Request Betty Scores
- After selecting at least 500 records, click Actions (top right).
- Select Get Betty Scores.
The system will then:
- Verify your Reworked.ai subscription
- Show a confirmation screen with the number of records being processed
Click Next to confirm.
STEP 4: Wait for Processing
Once confirmed, the system will process the records.
You will receive a confirmation message indicating that Betty Scores will be assigned within a few hours.
During this time, Reworked.ai analyzes the records and assigns scores.
How to Display the Betty Score Column
Once scores are generated, you can add the Betty Score column to your Prospecting view.
STEP 1: Customize Your Columns
- In the Prospecting screen, click Customize (top right of the table).
- In the search field, type Betty.
You will see the Betty Score field.
STEP 2: Add and Arrange the Column
- Select Betty Score.
- Drag and drop the column to your preferred position.
- Click Save.
You will now see the Betty Score for each property in your record list.
How to Use Betty Scores for Marketing
Once Betty Scores are visible, you can filter and prioritize properties.
A common approach is to:
- Filter properties with Betty Score > 100
- Select those records
- Send marketing campaigns such as:
- Neutral letters
- Blind offers
- Cold calling campaigns
This allows you to focus on higher-probability opportunities.
Best Practices
- Always analyze at least 500 records for meaningful scoring.
- Combine Betty Scores with your own due diligence.
- Use filters to isolate high-scoring prospects for campaigns.
- Refresh scores periodically when working with new leads.
Frequently Asked Questions (FAQ)
Why do I need at least 500 records?
Reworked.ai requires a minimum sample size to generate meaningful predictive scoring.
How long does it take to receive Betty Scores?
Typically a few hours, depending on the number of records submitted.
Do I need a separate subscription?
Yes. Betty Scores require an active Reworked.ai subscription integrated with your Investment Dominator account.
Where can I see the Betty Score?
You must add it manually using Customize Columns in the Prospecting view.
What is considered a good Betty Score?
Many users target scores above 100, though this can vary depending on your strategy.
Can I run Betty Scores multiple times?
Yes. You can generate scores again when you add new records or want to refresh your analysis.
If you need assistance activating Reworked.ai or running your first Betty Score analysis, please contact support.
